Customer communications management software applications give third-party service providers and end-users the power to create and deploy all manner of communications for their clients or departments. Direct mail, transactional documents, social media, and email marketing are all governed by CCM solutions. Typically, on-premise CCM solutions ask the service provider or end-user to make hardware and […]
In late July, email marketers at the Maggiano’s Little Italy restaurant chain urged valued patrons to lock in party dates for the upcoming 2023 holiday season: “Time is Running Out to Book Holiday Parties” read the subject line. However, Christmas in July is only the tip of the proverbial iceberg for brand managers planning marketing […]